Technology should eliminate busywork, not create more of it.
FreeDAIY helps people use AI and digital tools confidently, safely, and effectively in a way that you will understand and is meaningful to your situation.
We teach you how to use AI confidently, safely, and effectively.
No jargon. No hype. Just practical skills that free up time and unlock capability.
We combine decades of experience in digital transformation, adult education, and business growth with our hands-on AI expertise to help you understand what to use AI for, when to use human expertise, and how to build simple systems that make your work easier.
Our core services
AI Education & Training
Demystify AI, build workflows, get practical skills fast
1:1 Coaching
Get unstuck, solve problems, optimise your work
Team Sessions
Live demos, hands-on examples, tailored to your tools
AI Systems (Optional)
Simple automations, chatbots, voice tools, lightweight apps
Go Deeper
Explore our programs
Structured Courses
Multi-moduleComprehensive programs for leaders: AI for Leaders and Digital Fluency. Clear learning outcomes across structured modules.
The POC Shop
2 HoursFrom idea to working prototype, fast. We take your concept and build a functioning proof of concept in a single session.
Cool Stuff Deep Dives
1 HourStandalone sessions on voice dictation, automation, chatbots, research, agents, and more. Pick what interests you.
Our Experience
- -20+ years in digital transformation
- -10 years teaching adults modern skills
- -4+ years building with AI (chatbots, apps, automations, AWS + open-source LLMs)
- -Developed custom CRMs, LMS platforms, and intelligent diagnostics
Real educators. Real builders. Real results.
Who We Help
- -Practical skills they can use immediately
- -Clear, jargon-free explanations
- -Confidence in using AI safely
- -Systems that reduce administrative load
- -Advice from educators, not hype-driven "AI bros"
- -Training first - tools second
Why FreeDAIY
Because time is your most valuable resource - and busywork is stealing it.
- -Understand what AI can actually do
- -Work faster with better prompts and workflows
- -Build safer digital habits
- -Identify what's worth automating
- -Get time back without adding more tools to manage
Meet the Founders
Innovation & AI Systems
Steve Kelly
AI specialist who builds automation that genuinely frees up time.
Education & Digital Capability
Sam Hurley
Award-winning educator who's helped 10,000+ leaders build skills quickly.
Frequently asked questions
What kind of AI training do you offer for teams?
We offer practical AI training for teams including live demos, hands-on examples tailored to your tools, and coaching sessions. Our training helps teams save time at work by learning to use AI confidently and effectively.
Is your AI training suitable for small businesses in Australia?
Yes, we specialize in AI training for small businesses across Australia. Our practical approach means no jargon, no hype, just skills you can use immediately to reduce busywork and get time back.
What makes your AI education different?
We provide AI education without jargon. We're real educators with 10+ years teaching adults and 4+ years building with AI. Training first, tools second, we help you understand what AI can actually do before recommending any solutions.
How can AI training help me save time at work?
Our AI training teaches you to identify what's worth automating, work faster with better prompts and workflows, and build simple systems that reduce administrative load, genuinely freeing up your time rather than adding more tools to manage.
Do you run corporate AI training for whole companies, not just small teams?
Yes. Alongside small-team sessions, we run corporate AI training sized to a whole company or department: the same practical, jargon-free approach, scaled to however many staff need to build confidence with AI.
Is this AI training for staff who've never used AI tools before?
That's exactly who it's built for. We start from wherever your staff actually are, including zero prior AI use, and focus on what they'll genuinely use day to day rather than a tour of every tool that exists.